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Content Creator Tax Hacks
medium
low risk
30-45 days for approval, 2-3 hours for application
1 min read
Updated 2025-11-19

Section 194J Lower TDS Certificate: Reduce Brand Deal TDS from 10% to 0-5%

Reduce brand deal TDS from 10% to 0-5% using Lower TDS Certificate (Form 13)

Potential Savings
₹50,000-3,00,000 cash flow improvement
Time Required
30-45 days for approval, 2-3 hours for application
Complexity
medium
Legal Status
fully legal
Applicable to:
Content Creator
YouTuber
Influencer
Blogger
Podcaster
Digital Creator
Freelancer
Professional

What is This Hack?

If your actual tax liability is much lower than 10% TDS deducted by brands, apply for Lower TDS Certificate (Form 13) under Section 197. Get certificate with reduced rate (0%, 2%, 5% instead of 10%) and share with all brands. Improved cash flow - less money stuck in TDS, available immediately instead of waiting 12 months for refund

Key Benefits

  • Potential savings: ₹50,000-3,00,000 cash flow improvement
  • Implementation time: 30-45 days for approval, 2-3 hours for application
  • Legal status: fully legal
  • Risk level: low

Related Topics

content creator
tds
section 194j
lower tds certificate
form 13
section 197
cash flow
brand deals
sponsorship
tax planning
44ada

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Need Help Implementing This Hack?

Get expert guidance from CA Ashama Rajawat on implementing this strategy correctly for your specific situation.